Tether Expands into Tokenized Gold with $150M Stake in Gold.com
Tether is making a strategic push into the tokenized gold market with a $150 million investment to acquire a 12% stake in Gold.com. The deal values each share at $44.50, totaling over 3.37 million shares. An additional $20 million will be allocated to integrate Tether's gold-backed token, XAU₮, into Gold.com's platform.
Gold prices breaching $5,000 per ounce have reignited demand for safe-haven assets, driving interest in both physical and digital gold offerings. This partnership bridges traditional precious metals with blockchain innovation, positioning Tether to capitalize on shifting investor preferences.
Gold.com specializes in retail physical precious metals, offering gold bars, coins, and delivery services. The collaboration aims to expand global access to both physical and tokenized gold products, reflecting growing institutional interest in blockchain-based asset tokenization.